Coaching for busy professionals. Your diary sets the plan.
Remote, one-to-one, and written by me personally.
An online fitness coach for a busy professional should write the plan around the week you actually have, not a timetable you have to protect. With me, that is about three hours a week, often less, at home, in a hotel room or in a gym, written and adjusted by me personally, with a call every week or two and a written review every week.
The plan moves. The goal does not.
- Your plan. Written and adjusted by me personally, around your diary. About three hours a week, often less. Every session has to earn its place.
- Where you train. At home, in a hotel room or in a gym. When you travel, the plan travels with you.
- Calls. A call every week or two, your choice, and a written review every week.
- Between calls. Mr Z, the AI coach I built on my method, works with you between our calls. My replies come within one UK working day.
- Form. You film a set and I review it and reply.
- Food. We do not start by cutting food. Food comes into it, but cutting it is not where the work begins.
Ready to commit, with weeks that do not run to a timetable.
Founders, directors and executives whose diary moves. A session booked for seven on Tuesday is the first thing to go when a meeting runs over. A plan that moves with the week keeps going when the slot would not.
People who want to feel fit and capable, with strength that lasts and proof in numbers. Not people who want to train like an athlete.
I have been coaching since 2007, and senior executives since 2016. What decides whether it works is rarely the format. It is whether you are ready to commit.
Honest about the fit.
- You are not convinced yet. Then a trainer in the room is the better first step: someone who takes you through the early part of the plan directly, until you are ready to commit. I would not start you on a remote programme.
- You want someone beside you for every session. Remote coaching means you train alone, with calls and messages in between. If that is what you need, I will tell you on the call.
- You need medical supervision, or a fast weight loss plan. This is not the right programme for either.
Four steps, in order.
- 1. Take the Five Minute Baseline. Short tests at home, each against the published average for your age group, scored on your device. Bring your results to the call.
- 2. Book a call. We talk about your week, your health and what you have tried before. If it fits, I say so. If it does not, I say that too.
- 3. Measure. On the first coaching call we test a one leg stand, upper body strength, a squat and posture, and agree the measures we track.
- 4. Retest every 12 weeks. The same measures, so the numbers tell you what is working.
What people ask first
How much time does online coaching take each week?
About three hours a week, often less. Every session has to earn its place, and the plan is built around the week you actually have.
What if I travel a lot for work?
The plan travels with you. It works at home, in a hotel room or in a gym, and I adjust it when your week changes.
Can an online coach correct my form?
Yes. You film a set and I review it and reply.
How is this different from a personal trainer?
With a personal trainer you usually pay by the session, for an hour in one place, two or three times a week. Here your plan covers your whole week, wherever you are. If you are not convinced yet, start with a trainer in person.
Who writes my plan?
I do. Every plan is written and adjusted by me personally, not taken from a template. I have been coaching since 2007, and senior executives since 2016.
What does it cost?
Z12 is 12 weeks for £900 in total, with a full refund within 14 days. Z24 is 12 more weeks for £2,100, in one payment or two, only if we both agree it is needed.
Francesco Zen, founder of ZTraining
Last reviewed 10 November 2026. General information, not medical advice: if you have a health condition, or have not exercised for a long time, talk to your GP before you start.
Twenty minutes, with me.
We talk about your week, your health and what you have tried before. If the programme fits you, I will say so. If it does not, I will say that too.